Helen is passionate about turning ambitious ideas into tangible realities. With a deep understanding of varied market dynamics, she’s championed the management and execution of creative campaigns, product launches and content creation initiatives for both UK-based and international clients. She has over a decade of expertise in integrated marketing, with experience spanning diverse sectors from technology to energy and manufacturing. As well as Kyndryl, notable clients in her portfolio include FedEx, IBM and Honeywell. A firm believer in forging relationships that transcend business interactions, Helen supports her clients in retaining and growing their customer base, helping them engage in new prospect conversations. As a champion of ABM, she is committed to ensuring that client marketing strategies align perfectly with the customer journey and campaign objectives.