Hanna spearheads ABM initiatives at Trend Micro with a keen focus on fostering growth and accelerating new business opportunities within both customer and prospect accounts. With 16 years of marketing experience including several years in B2B marketing agencies, Hanna's expertise spans across a wide spectrum of marketing technology, channels, and tactics, allowing her to blend digital and in-person interactions while harnessing data-driven insights to enhance and optimise buyer journeys.