TRACK: AI & INNOVATION

In today's competitive B2B landscape, it's more important than ever to identify and target your most valuable accounts. AI-powered customer segmentation can help you do just that. We will discuss the benefits of AI-powered customer segmentation and how to use AI to identify your most valuable accounts. We will also provide some examples of how businesses are using AI to improve their customer segmentation efforts.

Key takeaways:

• Understand the benefits of using AI for customer segmentation
• Identify the different types of customer segmentation
• Explain how AI can be used for customer segmentation
• Identify your most valuable accounts
• Develop a plan to use AI to improve your ABM efforts